The Pros & Cons of Email Marketing [Infographic]

Is email marketing still a viable tool for reaching new customers and clients? With targeted display, PPC and video advertising consuming such a large portion of most digital marketing budgets for businesses, it’s a natural assumption that email may be dead. That assumption, however, would be wrong. Although there may be some cons associated with email marketing, when it’s done correctly, it can be an effective way to not only reach new people, but also increase your company’s ROI.

To learn more about the Pros & Cons of Email Marketing, check out this infographic.

pros & cons of email marketing

For a PDF version of this infographic, click here.